Lot #327: ANDY WARHOL - Mao - Color offset lithograph

   

Artist: Andy Warhol (American, 1928 - 1987).
Title: "Mao [ad announcement]".
Medium: Color offset lithograph.
Date: Composed 1972.
Dimensions: Overall size: 12 x 9 in. (305 x 229 mm).
Pricing:
  Starting Price: $500
  Reserve Price: N.A.
  Auction Sale Price Estimate: $700/900
Lot Note(s): Signed in black marker, lower center. Edition unknown, presumed large. Smooth wove light cream paper. The full sheet. Fine impression. Fine condition; affixed to very thin and supple archival acid-free support sheet, not mount/board. Literature/catalogue raisonne: cf. Feldman/Schellmann II.93.
Comment(s): Unusually scarce magazine advertisement, highly sought after since the set of 10 Mao editioned screenprints fetched $2,538,592 at Sotheby's London in 2012. Our example, the advertisement announcement, is rarely at auction. Original and published prior to the publication of the Mao silkscreen set of ten. The color brochure mentioned in the ad is the Mao Announcement, offered also in this auction. As can be seen from the price list (illustrated but not part of this lot), the portfolio was available for $4,500 to the public, $2,400 by subscription. The edition was co-published by Multiples, Inc., New York, and Castelli Graphics, New York and printed at Styria Studio. Image copyright © Andy Warhol Foundation for the Visual Arts / Artists Rights Society (ARS), New York. [28488-2-500-NA]